Asked by Nicki Gagliano on May 08, 2024

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The first step in the personal-selling process is ________ and qualifying.

Qualifying

Identifying potential customers within the firm’s target market who have a desire for the product, the authority to purchase it, and the resources to pay for it.

  • Identify the fundamental parts and assignments in the personal-selling process.
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Grace CaugheyMay 12, 2024
Final Answer :
prospecting