Asked by Efrain Lomeli on Jul 11, 2024

verifed

Verified

In the formula selling method, customer talking time peaks during:

A) the approach stage.
B) prospecting.
C) the presentation stage.
D) negotiation and close.
E) preapproach.

Customer Talking Time

The duration or portion of a conversation in which the customer is speaking, often used in sales and service settings to gauge customer engagement and understanding.

Presentation Stage

A phase in sales or marketing where a product or service is presented to potential buyers, highlighting its features and benefits.

Negotiation and Close

The process of bargaining that precedes the final agreement in a sale, combining the skills of negotiating terms with the aim of successfully closing a deal.

  • Understand the role of customer participation and interaction in sales presentations.
verifed

Verified Answer

SM
Shaun MlangeniJul 12, 2024
Final Answer :
C
Explanation :
Customer talking time peaks during the presentation stage of the formula selling method. This is when the salesperson is presenting their product or service and the customer may ask questions or give feedback.