Asked by Charles Myles on Jul 09, 2024

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In order to enlarge its prospect list, the West End Boarding Kennel seeks the assistance of area veterinarians in identifying people who are likely to need its services. This is an example of the ________ method of prospecting.

A) cold canvass
B) group
C) public exhibition
D) center of influence
E) endless chain

Center of Influence

An individual or organization that has a significant impact on the opinions or actions of a specific group of people.

Prospect List

A compiled list of potential customers or clients who may be interested in a company's products or services, often used for sales and marketing efforts.

Prospect

A potential customer or client who has been identified as fitting the target demographic and likely to be interested in a company's product or service.

  • Understand different prospecting methods and their application in sales.
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MC
Marci CortezJul 16, 2024
Final Answer :
D
Explanation :
The center of influence method involves seeking the assistance of influential individuals or entities (in this case, area veterinarians) to identify potential clients or prospects. Veterinarians, being trusted by pet owners, can effectively recommend the kennel's services to those likely to need them.