Asked by ZAHRAH JAHANGIR on Jun 16, 2024
Verified
Henry Ford's sales orientation focused on meeting the specific needs of customers,which enabled the firm to prosper.
Sales Orientation
A business approach that prioritizes selling as many products or services as possible, often without a specific focus on customer needs or product quality.
Specific Needs
Particular requirements or desires of an individual or entity.
Henry Ford
American industrialist and founder of Ford Motor Company who revolutionized factory production with his assembly-line methods.
- Distinguish among the concepts of production, product, sales, and market orientations.
Verified Answer
CQ
Claudia QuezadaJun 21, 2024
Final Answer :
False
Explanation :
Henry Ford's approach was more about mass production and standardization, famously focusing on producing a large volume of a single model (Model T) at a low price, rather than meeting specific customer needs.
Learning Objectives
- Distinguish among the concepts of production, product, sales, and market orientations.