Asked by Olayinka Afelumo on Jul 03, 2024
Verified
Your sales forecast will affect all sections of your marketing plan.
Sales Forecast
An estimate of the expected sales revenue for a specific period in the future.
Marketing Plan
A comprehensive document outlining a business's marketing strategy, including target markets, marketing objectives, and campaigns for a specific period.
- Comprehend the relationship between sales forecasting and marketing planning.
Verified Answer
MM
Moneaka M Everette-WoodsJul 10, 2024
Final Answer :
True
Explanation :
The sales forecast is a critical component of a marketing plan, influencing budget allocations, marketing strategies, sales tactics, and resource planning across all sections of the plan.
Learning Objectives
- Comprehend the relationship between sales forecasting and marketing planning.
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