Asked by Katlin Briggs on Jun 21, 2024

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A ________ would most likely be used by a marketer to improve the accuracy of a sales forecast.

A) consumer group
B) financial metric
C) product platform
D) staircase analysis

Sales Forecast

An estimate of the expected sales for a particular product or service over a specific period, considering factors like market trends and historical data.

Staircase Analysis

A step-by-step approach to breaking down information or data to understand hierarchical or sequential relationships.

Consumer Group

A consumer group consists of individuals and households that share similar needs and preferences in products or services.

  • Comprehend the importance and methods of sales forecasting.
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Verified Answer

ID
Isamar DavilaJun 27, 2024
Final Answer :
D
Explanation :
Staircase analysis is a technique used by marketers to improve the accuracy of sales forecasts by analyzing the steps or stages in the sales process, identifying potential bottlenecks or opportunities for improvement. This method helps in understanding customer behavior and predicting future sales more accurately.