Asked by Bryan Cakir on Aug 01, 2024
Verified
Which writing format would help you quickly get the reader's attention when the proposal is unsolicited?
A) Direct
B) Sales
C) AIDA
D) Grant
E) External
AIDA
An acronym for Attention, Interest, Desire, Action; a marketing model that outlines the stages a consumer goes through before making a purchase.
Writing Format
The structure, style, and layout guidelines used when composing a document or text.
Unsolicited
Referring to something not requested or invited, often used in the context of communications or submissions.
- Comprehend different approaches for organizing business and analytical reports.
- Make distinctions between proposals that are requested (solicited) and those that are offered without request (unsolicited), and between those aimed within an organization (internal) and those targeted outside (external).
Verified Answer
ZK
Zybrea KnightAug 02, 2024
Final Answer :
C
Explanation :
AIDA stands for Attention, Interest, Desire, and Action, and it is a persuasive writing format that is commonly used in advertising to capture a reader's attention and lead them towards taking a specific action, such as making a purchase. When writing an unsolicited proposal, using the AIDA format can be helpful in quickly grabbing the reader's attention and persuading them to continue reading your proposal. By starting with attention-grabbing statements and following up with relevant information that appeals to the reader's interests, you can build a desire for your proposal and encourage them to take action by considering your offer.
Learning Objectives
- Comprehend different approaches for organizing business and analytical reports.
- Make distinctions between proposals that are requested (solicited) and those that are offered without request (unsolicited), and between those aimed within an organization (internal) and those targeted outside (external).