What is being used by a store owner who sends out a text message to her preferred customers announcing the arrival of this season's new clothing?

A) mobile marketing
B) social marketing
C) personal selling
D) sales promotions
E) advertising

Mobile Marketing

Marketing activities that use mobile devices, such as smartphones and tablets, as the medium to reach consumers.

Text Message

A form of electronic communication sent and received over a phone network, typically consisting of short messages.

Sales Promotions

Short-term incentives aimed at encouraging the purchase or sale of a product or service.