Asked by Clayton Jarvis on May 21, 2024

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What element will ensure a business never strays too far from its core goals and values, especially if the marketing plan needs to be modified to fit the changing times?

A) a concise executive summary
B) a solid strategic plan
C) a complete SWOT analysis
D) a developed organizational plan
E) a sound mission statement

Mission Statement

A structured outline that describes the goals and ethics of a business, group, or individual.

Core Goals

Fundamental objectives that an organization or individual strives to achieve, which are central to its mission or purpose.

  • Discern the components and architecture of an efficient marketing approach.
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AP
Anthony PruittMay 28, 2024
Final Answer :
E
Explanation :
A sound mission statement ensures a business remains aligned with its core goals and values, even when adjustments to the marketing plan are necessary due to changing circumstances. It serves as a guiding star for decision-making and strategy adjustments.