The most important consideration when a firm chooses a global product strategy should be

A) opportunities for countertrade.
B) the effectiveness of the marketing team.
C) the needs of the target market.
D) the overall cost of the strategy.
E) WTO regulations.

The needs of the target market should be the most important consideration when a firm chooses a global product strategy. This is because the success of the product in the global market largely depends on its relevance and appeal to the target consumers. Without understanding and meeting the needs of the target market, the product may not be successful, regardless of the effectiveness of the marketing team, the cost of the strategy, or the existence of countertrade opportunities or WTO regulations.