logo
Ask Question

Asked by Simran Nijjar on May 20, 2024

verifed

Verified

The information search is typically more formal in the B2B process than the B2C process.

Information Search

The process that consumers undertake to gather relevant information about products or services prior to making a purchase decision.

Formal

Relates to actions, processes, or items that follow established conventions or protocols, often characterized by a specific and structured format.

B2B Process

Business-to-Business Process refers to the procedures and activities involved in the exchange of goods, services, or information between businesses.

  • Gain insight into the dissimilarities in procurement methods between business-to-business and business-to-consumer environments.
verifed

Verified Answer

WN
Wajahat NadeemMay 27, 2024
Final Answer :
True
Explanation :
The B2B process usually involves more formal and rigorous information search and evaluation as the stakes and investments are much higher than in the B2C process. B2B buyers are responsible for making purchases on behalf of the organizations they work for, which means that there are generally more people involved in the decision-making process, and more factors to consider than in a B2C transaction.

Related questions

Formal Performance Evaluations of the Vendor and the Products Sold ...

The Service Patients Receive When They Are Hospitalized Is an ...

Structured Proposals Are Expected by Consumers in the B2C Process

Which Statement Is True Regarding Buyers/customers for the Business-To-Business (B₂B)market ...

BrettPark High School Decides to Sponsor a Rugby Team ...