In Scenario 13-1, if Merle knew about the components of the marketing mix, he would realize that ______ is one of the most flexible components.

A) the product
B) the promotion
C) the place
D) the price

Marketing Mix

The combination of factors that can be controlled by a company to influence consumers to purchase its products, typified as product, price, place, and promotion.

Higher Horsepower

Refers to engines or machines with a higher capability to produce power, often resulting in better performance or efficiency.

Self-Propelled

Referring to machinery or vehicles that move by its own power mechanism without external force.