How do consumer tribes differ from subcultures of consumption?

A) They are more fanatical consumers
B) They are more loyal to brands
C) Their association with the subculture is more symbolic
D) Their association with the subculture is less symbolic

Consumer Tribes

Groups of people who share similar interests, values, or lifestyles, significantly influencing each other's consumer behavior and brand preferences.

Subcultures of Consumption

Groups of people who share distinctive preferences, consumption habits, and lifestyles, often revolving around specific brands, products, or activities.