Herzberg recommends using _________ to build motivators into job content.

A) pay
B) improved working conditions
C) job enrichment
D) hygiene factors
E) Maslow's hierarchy of needs

Herzberg recommends using job enrichment to build motivators into job content. Job enrichment involves redesigning jobs to make them more challenging, interesting, and fulfilling. This can be done by giving employees more responsibility, allowing them to use more of their skills and abilities, and providing opportunities for growth and development. This approach is focused on creating intrinsic motivation, which is driven by factors such as a sense of achievement, recognition, and self-actualization, rather than extrinsic rewards such as pay or working conditions.