Asked by Tracy Winter on May 02, 2024
Verified
Daniel sells medical equipment, and he has been advised to contact the comptroller at the Cedar Bluff Public Hospital because the hospital plans on building and equipping 150 medical and dental offices in its new health care complex. Daniel has not yet made the sales call because he hates to be pushy. Daniel is experiencing:
A) referral breakdown.
B) sales hesitation.
C) prospect aversion.
D) call reluctance.
E) lead negation.
Call Reluctance
The hesitation or resistance a salesperson may feel when it comes to making phone calls to potential clients, often stemming from fear of rejection.
Prospect Aversion
The tendency of potential customers to avoid engaging with sales efforts or communications, often due to perceived pressure or disinterest in the product.
- Apprehend the difficulties related to call reluctance and tactics to conquer these challenges.
Verified Answer
JC
Jennifer ChaconMay 08, 2024
Final Answer :
D
Explanation :
Daniel's hesitancy to make the sales call despite being advised to do so suggests that he is experiencing call reluctance, which is a fear or avoidance of selling.
Learning Objectives
- Apprehend the difficulties related to call reluctance and tactics to conquer these challenges.