A company that sells hamburgers across the country sells green chile burgers in New Mexico, and chorizo sausage burgers in New Orleans. This is an example of a(n)_________ targeting strategy.

Targeting Strategy

A marketing approach that involves identifying and reaching specific groups within a broader market, based on shared characteristics or needs.

Hamburgers

A popular food item consisting of ground meat, typically beef, formed into a patty and served in a split bun, often with various condiments and toppings.

Green Chile Burgers

A type of hamburger that includes green chiles as a primary ingredient, giving it a distinctive spicy flavor.