Asked by Sarah-Cate Parker on Aug 01, 2024

verifed

Verified

Which of the following should be in the middle section of an application letter that follows the AIDA plan to build interest in you?

A) Your strongest selling points that will benefit the organization
B) Information about your academic performance
C) Areas of business that you are passionate about
D) Which specific skills the employer is asking for and how you can meet those skills
E) Information on salary history and availability

AIDA Plan

A marketing strategy model that stands for Attention, Interest, Desire, and Action, used to guide the process of advertising or selling.

Selling Points

Key features or benefits of a product or service that are emphasized in marketing or sales efforts to attract and convince potential customers.

Academic Performance

The extent to which a student, teacher, or institution has achieved their short or long-term educational goals.

  • Determine crucial components to incorporate in the central part of a job application letter.
verifed

Verified Answer

PJ
Peter JohnsonAug 07, 2024
Final Answer :
A
Explanation :
The middle section of an application letter following the AIDA plan should focus on building interest in you as a candidate by showcasing your strongest selling points that will benefit the organization. This could include relevant skills, experience, and achievements that make you a strong fit for the role. Information about academic performance, areas of passion, or salary history are less relevant at this stage and can be discussed later in the application process. While it is important to address specific skills the employer is asking for, this can also be done in the opening and closing sections of the letter.