Asked by Peter Manyang Bichok on May 17, 2024

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Which market-based approach seeks to match the competitors' sales force size to ensure competitive coverage?

A) equalized workload method
B) lead scoring
C) team selling
D) incremental productivity method
E) competitive benchmarking

Competitive Benchmarking

A market-based sales force sizing approach in which sales managers match the size of competitors’ sales forces.

Competitors' Sales Force

A group employed by a company's rival tasked with selling their products or services.

  • Comprehend different strategies and concepts pertaining to the dimension of sales teams and the administration of sales territories.
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BS
Benny SmithMay 18, 2024
Final Answer :
E
Explanation :
Competitive benchmarking is the approach that involves comparing one's business processes and performance metrics to industry bests or best practices from other companies, including sales force size, to ensure competitive coverage.