Asked by Charlotte George on Apr 27, 2024

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When her computer monitor wouldn't turn on, Sabrina knew she had a problem. Logically, Sabrina's next step in the consumer decision process would be to

A) identify her need.
B) search for information about monitors.
C) evaluate alternatives.
D) purchase a new monitor.
E) assess her satisfaction with the monitor she purchased.

Search for Information

The process individuals or entities engage in to find and gather data, facts, or details on a particular subject or for a specific purpose, often conducted prior to making decisions.

  • Comprehend the stages involved in the consumer decision-making model.
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MS
MaKenzie SovngardeMay 01, 2024
Final Answer :
B
Explanation :
Sabrina's next logical step would be to search for information about monitors in order to determine what her options are and the best solution to her problem. She cannot evaluate alternatives or purchase a new monitor until she has gathered sufficient information. She should also assess her satisfaction with the monitor she ultimately chooses, but that comes later in the process.