The ________ presentation is the most challenging and creative form of selling because it is designed to be interactive.

A) formula
B) stimulus-response
C) need-satisfaction
D) straight-rebuy
E) problem-solution

Need-Satisfaction

A sales approach focused on identifying and meeting the specific needs of customers, often through personalized solutions.

Problem-Solution

A method of marketing or presenting a product by identifying a problem and then offering a solution that solves that problem.

Interactive

Engaging communication or action between people, tools, or systems that influences mutual participation.