Social media is a 24 / 7 medium that demands content,constant watchfulness,______ and engagement.

A) gatekeeping
B) transformation
C) dialogue
D) crowdsourcing

Social media is a platform that encourages dialogue and interaction between users. To be successful on social media, it is essential to engage in conversations with your audience, respond to their comments, and participate in community discussions. This helps to build relationships and trust, which are critical to building a strong online presence. Other options like gatekeeping, transformation, and crowdsourcing do not directly relate to the essential characteristics of social media.