Asked by Jacob Andersen on May 12, 2024

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Referring to the Economics in Practice on page 320: A successful celebrity endorsement of a product will most likely ________ for the product, resulting in a higher equilibrium price and a larger equilibrium quantity.

A) increase the demand
B) increase the supply
C) decrease the demand
D) decrease the supply

Celebrity Endorsement

A marketing strategy where famous personalities are used to promote a product, service, or brand, leveraging their fame and influence.

Equilibrium Price

The price at which the quantity of a good demanded by consumers equals the quantity supplied by producers, establishing a market balance.

Equilibrium Quantity

The quantity of goods supplied that is equal to the quantity of goods demanded at the market equilibrium price.

  • Understand the impact of the internet and celebrity endorsements on product demand and consumer behavior.
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Zacchaeus NiccumMay 14, 2024
Final Answer :
A
Explanation :
A successful celebrity endorsement typically makes a product more desirable to consumers, which increases the demand for the product. This increased demand, assuming supply remains constant, leads to a higher equilibrium price and a larger equilibrium quantity.