Asked by Megan Standley on Apr 25, 2024
Verified
Kathy has decided to purchase a new Sony Home Theatre System with a 52" TV. She is at first uncertain what to do with the old 27" it is replacing. After some deliberation, she decides to keep it in case of emergency. This is an example of:
A) disposal options.
B) familiarity withdrawal.
C) cognitive dissonance.
D) postpurchase evaluation.
Disposal Options
The various methods and strategies available for discarding or getting rid of waste, surplus, or unwanted items.
Cognitive Dissonance
The mental discomfort experienced by an individual who holds two or more contradictory beliefs, values, or ideas at the same time.
- Gain insight into the determinants that influence consumer product assessments, focusing on quality and value.
Verified Answer
LP
Leywes PierreApr 26, 2024
Final Answer :
A
Explanation :
Kathy's decision on what to do with her old TV after purchasing a new one involves considering disposal options, which are actions consumers take with a product once it is no longer of value to them.
Learning Objectives
- Gain insight into the determinants that influence consumer product assessments, focusing on quality and value.
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