Asked by Angelstar Kasper on May 11, 2024
Verified
In crafting e-mail sales messages, the term above the fold refers to
A) all main points following standard business etiquette and online netiquette.
B) adhering to legal standards.
C) your primary points appearing early in the message.
D) not exceeding one screen in length.
Above The Fold
"Above the fold" refers to the portion of a webpage or document visible without scrolling, considered prime real estate for important content to catch the viewer's attention.
E-Mail Sales Messages
Marketing communications sent via email aiming to persuade recipients to purchase a product or service.
Netiquette
The set of etiquette guidelines for communicating on the internet respectfully and effectively.
- Comprehend the elements and framework of successful sales and marketing communications.
Verified Answer
Learning Objectives
- Comprehend the elements and framework of successful sales and marketing communications.
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