Asked by veena shenoy on Jun 11, 2024
Verified
Even with a well-designed management information system, internal data sources are hard to access.
Management Information System
A system that provides managers with the tools to organize, evaluate, and efficiently manage departments within an organization.
Internal Data Sources
Sources of data that originate from within the organization, including sales records, customer databases, and financial documents.
- Comprehend the sources and utility of primary and secondary data in marketing contexts.
Verified Answer
WA
William AdamsJun 13, 2024
Final Answer :
False
Explanation :
A well-designed management information system is specifically structured to facilitate easy access to internal data sources, making it simpler for users to retrieve and analyze the information they need.
Learning Objectives
- Comprehend the sources and utility of primary and secondary data in marketing contexts.