Asked by Nhlanhlo Nhlekza on Jun 28, 2024

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Employee Dave Myers discovered that one of W. L. Gore products used for push-pull cables could be used to coat guitar strings for more comfortable strumming. W. L. Gore launched the guitar strings under the brand ELIXIR Strings, and they have become the forerunner in the acoustic guitar string market. This exemplifies which organizational force for change?

A) organizational restructuring
B) management changes
C) customers changing preferences
D) intrapreneurship

Intrapreneurship

The practice of encouraging employees within a company to develop innovative ideas or projects, which can lead to the creation of new services or products.

Organizational Force

The collective energy and direction driven by an organization's culture, structure, and processes.

Acoustic Guitar

A stringed musical instrument played by strumming or plucking, producing sound acoustically through the vibration of its strings without electric amplification.

  • Comprehend the diverse drivers of organizational transformation and the circumstances under which they manifest.
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Ngawang RabtenJul 04, 2024
Final Answer :
D
Explanation :
Dave Myers' discovery and subsequent product launch within W. L. Gore represent intrapreneurship, where an employee innovates and creates new products or services within the company, leading to new business ventures or product lines.