Consumers of _________ marketing products typically have very specialized needs and will pay higher prices to meet those needs.

Niche Marketing

A targeted marketing strategy focusing on a specific portion of the market with unique preferences or requirements.

Specialized Needs

Particular requirements or conditions necessary for specific populations, activities, or processes, usually requiring customized solutions.

Higher Prices

Charging more for goods or services than the average market rate, often associated with premium quality or brand reputation.