Asked by Mandrell Little on May 31, 2024
Verified
As the PR specialist for a pediatric hospital you are charged with developing an information campaign targeted at teens.You are told to direct all resources to local media rather than digital,however,you believe this approach is too limited.What can you do to support your recommendation to expand the approach?
Pediatric Hospital
A healthcare facility specializing in the medical treatment and care of infants, children, and adolescents.
Information Campaign
A coordinated series of messages aimed at influencing the knowledge, attitudes, or behaviors of a specific audience.
Digital
Pertains to technology that uses digits, particularly binary digits, for the storage, processing, and dissemination of data through devices and platforms.
- Analyze strategies for advocating expanded media coverage in PR campaigns.
Verified Answer
Learning Objectives
- Analyze strategies for advocating expanded media coverage in PR campaigns.
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