Asked by morgan lewallen on Jun 08, 2024
Verified
After success with its Netflix series Jessica Jones and Daredevil, Marvel launched two additional series, Iron Fist and Luke Cage. By doing this, Marvel employed a ________ strategy.
A) product development
B) customer development
C) market penetration
D) market development
E) diversification
Product Development
The complete process of bringing a new product or service to market, from initial concept through design, development, and introduction to consumers.
Netflix Series
Serialized television content produced or distributed by Netflix for exclusive viewing on its streaming platform.
Marvel
A multimedia company renowned for its vast universe of superheroes, comics, movies, and merchandise.
- Familiarize yourself with the concept and strategic relevance of market growth strategies, which include market penetration, product development, market development, and diversification.
Verified Answer
Learning Objectives
- Familiarize yourself with the concept and strategic relevance of market growth strategies, which include market penetration, product development, market development, and diversification.
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