A person's broad image of unions as either "good" or "bad" institutions in society is called:

A) Union instrumentality.
B) General beliefs about unions.
C) Workplace social identity.
D) Utility maximization.

General beliefs about unions refers to a person's overall perception of unions as either positive or negative entities in society. Union instrumentality refers to a person's belief in the effectiveness of joining a union to achieve certain outcomes, such as higher wages or better working conditions. Workplace social identity refers to a person's sense of identity and belonging within their workplace, and utility maximization refers to the economic concept of individuals seeking to maximize their own satisfaction or well-being.