Asked by Fallon Elise on Jun 30, 2024
Verified
Which one of the following is the farthest removed from the six basic principles of persuasion?
A) People like those who like them.
B) People want what they can have most of.
C) People defer to experts.
D) People repay in kind.
Persuasion
Persuasion is the act of influencing or convincing others to agree with a point of view, idea, or behavior through argument, appeal, or discussion.
Reciprocity
A mutual exchange of privileges or services between parties, where both benefit from the arrangement.
Consistency
The state or characteristic of being uniform, unchanging, and reliable over time.
- Learn the primary principles of persuasion and their use in various contexts.
Verified Answer
SF
Seiria FieldsJul 04, 2024
Final Answer :
B
Explanation :
The six basic principles of persuasion, as identified by Robert Cialdini, include reciprocity (people repay in kind), commitment and consistency (people align with their clear commitments), social proof (people follow the lead of similar others), authority (people defer to experts), liking (people like those who like them), and scarcity (people want more of what they can have less of). Option B, "People want what they can have most of," is not aligned with these principles, making it the farthest removed. The principle of scarcity actually suggests the opposite: people find items and opportunities more attractive when their availability is limited.
Learning Objectives
- Learn the primary principles of persuasion and their use in various contexts.