Asked by Shavon Bashir on Jun 14, 2024

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Verified

Which of the following people will propagate a brand's message and invite others to the experience?

A) Followers.
B) Influencers.
C) Lurkers.
D) Bloggers.
E) Web crawlers.

Influencers

Individuals who have the power to affect the purchasing decisions of others due to their authority, knowledge, position, or relationship with their audience.

Followers

In the context of social media, followers refer to individuals who choose to receive updates and posts from another user's profile, making it a measure of social influence or popularity.

Web Crawlers

Web crawlers are automated software programs that scan and index webpages for search engines, helping to organize and retrieve information efficiently.

  • Identify the importance of target audiences and influencers in spreading a brand’s message.
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Verified Answer

LP
Latreva PurdyJun 15, 2024
Final Answer :
B
Explanation :
Influencers are individuals who have a strong following on social media and can promote a brand's message to their audience. They have credibility and can encourage others to try the brand's experience. Followers simply consume the brand's message, while lurkers observe but don't participate in any discussion. Bloggers are content creators who may or may not have a large following, and web crawlers are automated programs that scan websites.