Which form of marketing is characterized by improvements in interactivity and measurement,whilst retaining its primarily vertical flow of power in its channels of communication and distribution?

A) Social media marketing.
B) Tradigital marketing.
C) Participation marketing.
D) Traditional marketing.
E) Push marketing.

Tradigital Marketing

The integration of traditional marketing strategies with digital or online methods to create more effective marketing campaigns.

Participation Marketing

A strategy that involves consumers actively in the marketing process, creating engagement through direct interaction with the brand or product.

Push Marketing

Push Marketing is a strategy where products or services are presented directly to potential customers through various channels, such as sales force activities, trade shows, or direct advertising, in order to stimulate demand.