Asked by Katelyn Smith on May 16, 2024
Verified
The easiest people to sell to are people at the ________ level of need awareness.
A) conscious
B) preconscious
C) unconscious
D) subconscious
E) postconscious
Need Awareness
The initial stage in the purchasing process where a customer becomes conscious of a problem or need that requires a solution.
Easiest People
Individuals who are perceived as more compliant or agreeable in a given situation, especially in contexts like sales or negotiations.
Sell
The act of exchanging a product or service for monetary value, aiming to satisfy customer needs while achieving business revenue objectives.
- Comprehend the idea of need hierarchies and how they influence consumer purchasing actions.
Verified Answer
KM
kartik malhotraMay 17, 2024
Final Answer :
A
Explanation :
People at the conscious level of need awareness are the easiest to sell to because they are already aware of their needs and are actively seeking solutions, making them more receptive to sales messages.
Learning Objectives
- Comprehend the idea of need hierarchies and how they influence consumer purchasing actions.