Asked by Devante Starks on May 27, 2024
Verified
Targeting very large markets is best known as ________ marketing.
A) mass
B) target
C) niche
D) strategic
Mass Marketing
A strategy that aims to appeal to a large, broad audience by targeting the average consumer with general advertising messages.
- Comprehend the basics of market targeting strategies including mass marketing, niche marketing, and segmentation.
Verified Answer
AM
Alexa MarchandMay 30, 2024
Final Answer :
A
Explanation :
Mass marketing targets a very large or general market with the goal of reaching as many people as possible. It often involves using mass media such as television, radio, or print advertising to reach a broad audience.
Learning Objectives
- Comprehend the basics of market targeting strategies including mass marketing, niche marketing, and segmentation.
Related questions
When Deciding How to Promote Her New Art Gallery, Lila ...
Baby Boomers Represent a Huge Demographic Segment for Travel Marketers ...
The First Step in the Segmentation Process Is to Clearly ...
The Different Methods of Segmenting a Market Include Targeting, Positioning ...
________ Segmentation Is the Segmentation Method Most Directly Related to ...