Asked by Veronika Khvan on Jul 02, 2024

Social media research can include which of the following?

A) Primary research.
B) Secondary research.
C) Industry research.
D) Both primary and secondary research.
E) Neither primary nor secondary research.

Social Media Research

The process of obtaining data and insights from social media platforms to inform business decisions, understand consumer behavior, and analyze market trends.

Primary Research

This type of research involves the collection of first-hand data directly from sources or subjects through methods like surveys, interviews, and experiments.

Secondary Research

Secondary research uses existing data gathered by others, such as reports, studies, and public records, to analyze trends, market conditions, or competitors without original data collection.

  • Learn about social media's role and impact in market research.