How can organizations best approach social media listening?

A) Anecdotally,but not systematically.
B) Systematically,but not anecdotally.
C) Anecdotally or systematically,but not both.
D) Anecdotally and systematically.
E) Neither anecdotally nor systematically.

Organizations should approach social media listening both anecdotally and systematically. This means they should pay attention to individual comments and conversations on social media, but also use tools to track and analyze data in a more structured and comprehensive way. Anecdotal listening can provide valuable insights into individual customer experiences and concerns, while systematic listening can help identify broader trends and patterns in customer feedback.