Olivia is a restaurant reviewer. As a cultural specialist what effect, if any, does she have on the products offered to consumers?

Many judges or "tastemakers" influence the products that are eventually offered to consumers. These judges, or cultural gatekeepers, filter the overflow of information and materials intended for consumers. Gatekeepers include movie, restaurant, and car reviewers, interior designers, DJs, retail buyers, magazine editors, and increasingly a fan base that obsessively follows and shares the latest gossip, styles, film plots, and other pieces of popular culture.