Asked by Jonah Marukot on Jun 04, 2024
Verified
John is starting a sole proprietorship in which he will install home stereo systems.John decides to test a paid Google ad so that the name of his company will gain recognition.This is an example of what marketing mix element?
A) product
B) promotion
C) place
D) advertising
Marketing Mix Element
Components that can be controlled to influence how a product is positioned and sold in the market, often identified as product, price, place, and promotion.
Sole Proprietorship
A business owned by one person who has full exposure to its liabilities.
Google Ad
An online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, or videos to web users.
- Ascertain the position of promotion within the framework of the marketing mix.
Verified Answer
Learning Objectives
- Ascertain the position of promotion within the framework of the marketing mix.
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