Asked by Penny Huang on May 26, 2024

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In what pricing strategy customers are asked how much they would pay for the product?

A) skimming
B) loss-leader pricing
C) customer-led pricing
D) competition-led pricing

Customer-Led Pricing

A pricing strategy that asks customers how much they are willing to pay and then offers the product at that price.

Pricing Strategy

The approach businesses use to set the prices for their products or services, influencing sales and revenue.

  • Comprehend the role of pricing strategies in achieving business objectives.
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maria BarraganMay 26, 2024
Final Answer :
C
Explanation :
Customer-led pricing involves asking customers how much they would be willing to pay for the product, and then setting the price accordingly. This strategy allows businesses to match their prices to customer expectations and maximizes the likelihood of making sales. Skimming involves setting high prices for new products, while loss-leader pricing involves deliberately selling products at a loss to attract customers. Competition-led pricing involves setting prices based on what competitors are charging.