Asked by Peter Shibia on Jun 15, 2024
Verified
Home Made Inc. advertises a variety of household products online. In this context, the company's ads must be
A) truthful.
B) forceful.
C) colorful.
D) all of the choices.
Truthful
The quality or state of being accurate, honest, and in accordance with facts or reality.
- Understand the consequences of misleading advertisements and the role of the Federal Trade Commission (FTC) in upholding advertising norms.
Verified Answer
ÉS
Émilie Sylvain-LindsayJun 20, 2024
Final Answer :
A
Explanation :
Advertisements must be truthful to avoid misleading consumers, which is a legal and ethical requirement. Being forceful or colorful is a matter of strategy, not a necessity.
Learning Objectives
- Understand the consequences of misleading advertisements and the role of the Federal Trade Commission (FTC) in upholding advertising norms.