Asked by aurelia digby on Apr 27, 2024
Verified
An ad for Running Shoes Inc. states that its footwear is "The Winner's Choice." Because of this ad, the Federal Trade Commission is most likely to issue
A) a cease-and-desist order.
B) a counteradvertising order.
C) a settlement.
D) none of the choices.
Cease-And-Desist Order
A legal order issued by a government agency or court directing a person or entity to stop engaging in a particular activity.
Counteradvertising Order
A directive, often issued by a court or regulatory agency, requiring a business to advertise against its own previous misleading advertisements to correct public misinformation.
- Recognize the effects of fraudulent advertising and the Federal Trade Commission's (FTC) authority in implementing advertising standards.
Verified Answer
NS
Natalie SalcedoMay 03, 2024
Final Answer :
D
Explanation :
The statement "The Winner's Choice" is considered puffery, a subjective opinion that does not typically require substantiation, and is unlikely to mislead consumers in a way that the Federal Trade Commission would take action against.
Learning Objectives
- Recognize the effects of fraudulent advertising and the Federal Trade Commission's (FTC) authority in implementing advertising standards.