Asked by Sally Suzie on Jun 29, 2024
Verified
Facial action coding system, or FACS, is an inexpensive methodology for use in large research projects.
Facial Action Coding System
A comprehensive framework for categorizing the physical manifestation of human facial expressions.
Large Research Projects
Extensive and complex investigative endeavors aimed at exploring significant academic, scientific, or commercial questions, usually requiring substantial resources and time.
- Understand the methodologies and technologies in market research, including their cost implications.
Verified Answer
AH
Austin HalfacreJul 02, 2024
Final Answer :
False
Explanation :
FACS is a comprehensive and detailed method for coding facial expressions, but it is time-consuming and requires extensive training, making it potentially costly for large research projects.
Learning Objectives
- Understand the methodologies and technologies in market research, including their cost implications.
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