Asked by Kyndal Frain on Jun 14, 2024
Verified
Compare and contrast convergence theory and contagion theory.
Convergence Theory
A theory in sociology that suggests societies globally are becoming more similar in terms of culture, technological advancements, and economic practices due to increased connectivity.
Contagion Theory
A theory in social psychology that suggests individuals in a crowd can lose their sense of individual self and moral reasoning due to the infectious and uninhibited behaviors of the group.
- Analyze and differentiate among various theories of crowd behavior, specifically focusing on emergent norm theory, contagion theory, and convergence theory.
Verified Answer
KM
Kuzaimih Mahalil
Jun 16, 2024
Final Answer :
Convergence theory argues that the group is not the source of negative,irrational behaviour.Instead,negative,irrational behaviour is located in the person.Contagion theory applies social psychological principles to understand why people behave differently when they are in groups than when they are alone.Convergence theory does not view people as passive beings who cannot control themselves,as contagion theory suggests.Rather,convergence theory asserts that the actions of the group are an expression of its members' own desires for types of behaviours they are willing to seek out.
Learning Objectives
- Analyze and differentiate among various theories of crowd behavior, specifically focusing on emergent norm theory, contagion theory, and convergence theory.