Asked by Kaohulani Palakiko on Jun 15, 2024
Verified
Cherrie buys her lingerie from Frederick's of Hollywood because her favourite entertainer recommends it. Therefore, Cherrie is acting on the basis of reward power.
Reward Power
A form of power based on the ability to distribute rewards that others view as valuable, often used in organizational contexts.
- Comprehend the theory and consequences of various power foundations in societal and consumer actions.
Verified Answer
AG
Amanda GoldingJun 18, 2024
Final Answer :
False
Explanation :
Cherrie is acting on the basis of referent power, as she is influenced by her favorite entertainer's preference or endorsement, not by a reward.
Learning Objectives
- Comprehend the theory and consequences of various power foundations in societal and consumer actions.
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