Branding expert David Armano started The Daniela Project in which he requested the users of Critical Mass,a digital experience design agency,to help support women who have been victims of domestic abuse.The Daniela Project is an example of _____ marketing.

A) person
B) event
C) cause
D) place

Cause Marketing

A marketing strategy where businesses and nonprofits form a partnership to promote a social cause or issue, benefiting both parties.

Branding Expert

A professional skilled in creating, developing, and enhancing the identities and images of brands to ensure they convey the desired message to the target audience.

Digital Experience

The interaction and engagement a user has with a company or brand through digital channels, affecting customer perception and satisfaction.