Asked by anmol setia on Jul 09, 2024
Verified
Blogs should be used to replace word-of-mouth marketing.
Word-of-mouth Marketing
A promotional strategy where satisfied customers recommend a product or service to others, leveraging personal networks.
Blogs
Websites or web pages that are updated regularly with content that is written in an informal or conversational style.
- Grasp the role of blogs and microblogs in sales, marketing, and market research.
Verified Answer
CM
Charles MwansaJul 11, 2024
Final Answer :
False
Explanation :
While blogs can be a valuable tool for marketing, they should not replace word-of-mouth marketing. Word-of-mouth marketing relies on personal recommendations and referrals from satisfied customers, whereas blogs are written and controlled by the company or individual. Both tactics can be effective when used together, but one should not replace the other.
Learning Objectives
- Grasp the role of blogs and microblogs in sales, marketing, and market research.
Related questions
How Can Blogs Be Used for Market Research and Word-Of-Mouth ...
Which of the Following Can Be a Challenge When Setting ...
Companies Use Blogs Only for Public and Customer Relations
______ Are Websites That Host Regularly Updated Online Content;they May ...
Social Media Research Can Include Which of the Following ...