Asked by pamela saenz on Apr 27, 2024
Verified
Before developing a sales presentation, a salesperson should consider what psychological factors may influence the buyer's decision.
Psychological Factors
Psychological factors are internal influences on a consumer's behavior, including attitudes, perceptions, and motivations.
- Comprehend the influence of psychological, social, and economic elements on purchasing decisions.
Verified Answer
CA
Camila AlvarezApr 29, 2024
Final Answer :
True
Explanation :
Understanding the psychological factors that influence a buyer's decision can help a salesperson tailor their presentation and approach to better connect with and persuade the buyer.
Learning Objectives
- Comprehend the influence of psychological, social, and economic elements on purchasing decisions.
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