You, the manager of an electronics store, have asked the salespeople in the camera department and the computer department to come up with regular, weekly ideas about how to increase sales. However, you have asked the people in the camera department to think of ideas independently, whereas you have asked the people in the computer department to get together every week and brainstorm. You should expect, after several weeks of this, that ____.

A) the camera group will come up with more ideas, but the computer group will have a stronger group bond
B) the computer group will come up with more ideas and have a stronger group bond
C) the computer group will come up with more ideas, but they will not necessarily have a stronger group bond
D) the camera group and the computer group will likely come up with the same number of ideas, but the computer group will have a stronger group bond

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Zybrea Knight · Accepted Answer

Final Answer : A, Explanation :  Brainstorming in groups, as with the computer department, often leads to a stronger group bond due to increased interaction and collaboration. However, research suggests that individuals working independently, like those in the camera department, can generate a larger quantity of ideas because they are not subject to the same conformity pressures and potential for reduced efficiency seen in group settings.

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