Which of the following is the last step in developing mass media messages?

A) Validate messages
B) Develop initial message concepts
C) Define issues
D) Assess message concepts
E) Fine tune messages

Mass Media Messages

Content disseminated on a large scale to the general public through mediums such as television, radio, newspapers, and the internet.

Validate Messages

Involves verifying the accuracy and relevancy of information before dissemination.

Initial Message Concepts

Early versions or ideas for the core message intended to be communicated in a campaign or communication strategy.